---
title: How We Measure Marketing in Booked Jobs | Metric
description: See exactly how your ad spend turns into booked jobs. We track every click from the first ad through to the paid invoice — no vanity metrics, just revenue.
---

[Skip to content](https://metricrevenue.com/approach#main-content)

[![metric-logo](https://metricrevenue.com/hs-fs/hubfs/metric-logo.png?width=2132&height=512&name=metric-logo.png)Homepage](https://metricrevenue.com/?hsLang=en)

- [Services](https://metricrevenue.com/services?hsLang=en)
- [Approach](https://metricrevenue.com/approach)

[Book more jobs](https://metricrevenue.com/meetings/unlock-clarity/20min?hsLang=en)

- [Services](https://metricrevenue.com/services?hsLang=en)
- [Approach](https://metricrevenue.com/approach)

[Book more jobs](https://metricrevenue.com/meetings/unlock-clarity/20min?hsLang=en)

Our approach

# A boutique that acts like an owner.

We don't think like a vendor running campaigns. We think like a partner who has to answer for the revenue — because that's the only number we report on.

[Book a growth call](https://metricrevenue.com/approach#contact)

What we believe

## Four principles we don't bend on.

01

### Results, not vanity

Impressions, clicks and "engagement" don't pay your crew. We report on booked jobs, revenue and ROAS — and we optimize for those, not for a prettier dashboard.

02

### Boutique by design

We cap our roster on purpose. A senior operator runs your account start to finish — the person who builds it is the person who answers your call. No junior hand-offs.

03

### Built for the trades

Home services is all we do. We understand seasonality, service areas, ticket sizes and emergency vs. scheduled work — so you skip the learning curve entirely.

04

### You own everything

Every ad account, landing page and data point is yours — set up in your name from day one. If we ever part ways, you keep all of it. No hostage situations.

12

clients. By design, not by limit.

Why boutique

## We'd rather go deep than wide.

Most agencies pile 40–50 accounts on a single manager, then wonder why yours runs on autopilot. We cap the roster at around a dozen so a senior operator has the room to actually move your numbers.

It means we say no a lot. It also means when we say yes, you get our full attention — and a partner who treats your budget like it's coming out of their own pocket.

How we report

## One number, on the table, every week.

No 40-tab spreadsheet. No metrics that look good but mean nothing. You get a live dashboard that ties spend to booked revenue, and a standing weekly call to decide the next move together.

If a channel isn't earning, you'll know before we do — because it's right there in the open.

Revenue from ads

$284,910

 +38%

 

 

 

 

 

 

3.8×

ROAS

$38

Cost / lead

214

Jobs booked

What to expect

## What working together looks like.

01

### The growth call

A 30-minute, no-pitch conversation. We learn your goals and service area; you find out whether we're the right fit. If we're not, we'll tell you.

02

### The audit & plan

We tear down your current spend and funnel, then map the exact channels and milestones for the first 90 days — with the numbers we expect to hit.

03

### The first 90 days

We build, launch and tune — meeting weekly to review booked jobs against the plan. This is where the engine proves itself.

04

### A month-to-month partnership

No long contract after the first 90 days. We keep earning the relationship the same way we started it — by growing your booked revenue.

## See how we'd approach your growth.

Book a 30-minute growth call. No pitch, no obligation — just an honest read on where your booked jobs are hiding.

[Book a growth call](mailto:hello@metric.agency) or email hello@metric.agency

metric

Marketing you can measure.

Performance marketing for home-service businesses across the U.S.

Services

[Google Ads & LSAs](https://metricrevenue.com/approach#services) [Meta & Paid Social](https://metricrevenue.com/approach#services) [Local SEO](https://metricrevenue.com/approach#services) [Landing Pages & CRO](https://metricrevenue.com/approach#services)

Company

[Approach](https://metricrevenue.com/approach#approach) [Results](https://metricrevenue.com/approach#results) [Contact](https://metricrevenue.com/approach#contact)

Get in touch

[hello@metricrevenue.com](mailto:hello@metric.agency) (765) 541-3197 metricrevenue.com

© 2026 Metric. All rights reserved.

[Privacy](https://metricrevenue.com/approach#top) [Terms](https://metricrevenue.com/approach#top) [Back to top ↑](https://metricrevenue.com/approach#top)