--- title: Ads, Tracking & Attribution for Trades | Metric description: The ad campaigns, call tracking, and reporting that connect your marketing spend to real booked jobs. See what's working down to the invoice — nothing fluffy. --- [Skip to content](https://metricrevenue.com/services#main-content) [![metric-logo](https://metricrevenue.com/hs-fs/hubfs/metric-logo.png?width=2132&height=512&name=metric-logo.png)Homepage](https://metricrevenue.com/?hsLang=en) - [Services](https://metricrevenue.com/services) - [Approach](https://metricrevenue.com/approach?hsLang=en) [Book more jobs](https://metricrevenue.com/meetings/unlock-clarity/20min?hsLang=en) - [Services](https://metricrevenue.com/services) - [Approach](https://metricrevenue.com/approach?hsLang=en) [Book more jobs](https://metricrevenue.com/meetings/unlock-clarity/20min?hsLang=en) Our services # Everything we run to grow your business. One connected growth engine — paid search, social, local SEO and the tracking behind them — all tied to a single number: booked revenue. [Book a growth call](https://metricrevenue.com/services#contact) [Explore the services](https://metricrevenue.com/services#services) Google Ads & LSAs Meta & Paid Social Local SEO Landing Pages & CRO Tracking & Attribution Lead Nurture & CRM How it works ## One engine, four moving parts. No siloed tactics. Every channel feeds the same loop — and every step reports back to revenue. 01 ### Audit We tear down your current spend, tracking and funnel to find where booked jobs are leaking out. 02 ### Build Campaigns, landing pages and call tracking — wired together so nothing falls between channels. 03 ### Launch We go live in your highest-intent service areas first, then expand as the numbers prove out.   ### Measure & scale Every dollar is traced to a closed job. What works gets more budget; what doesn't gets cut. What we run ## Six services. One scoreboard. Run them together or start with one — either way, every result rolls up to booked revenue.   ### Google Ads & LSAs Search and Local Services Ads that put you at the top the moment someone needs you — booked, not just clicked.  Google Guaranteed setup  Negative-keyword pruning   ### Meta & Paid Social Demand generation that fills the pipeline in your service area before the competition even shows up.  Creative built for the trades  Geo & radius targeting   ### Local SEO Own the map pack and the searches that matter in every neighborhood you serve.  Google Business Profile  Review generation   ### Landing Pages & CRO Fast, trust-building pages built to convert the click into a phone call or a form.  Mobile-first builds  A/B testing   ### Tracking & Attribution Call tracking and revenue attribution so every dollar is traced to a real, closed job.  Dynamic call tracking  CRM revenue sync   ### Lead Nurture & CRM Automated follow-up that turns missed calls and old quotes into booked work.  Speed-to-lead texting  Missed-call win-back Google Ads & LSAs ## Top of the page the moment intent strikes. When someone searches "AC repair near me," you're the first call — through Local Services Ads and tightly-run search campaigns that only pay for real prospects.  Google Guaranteed badge & LSA management  Weekly negative-keyword pruning to kill wasted spend  Bid strategy tuned to your highest-ticket jobs 3.8× average ROAS in 90 days Photo — search results / LSA Photo — social creative Meta & Paid Social ## Fill the pipeline before demand peaks. Seasonal trades can't wait for the phone to ring. We build demand in your service area with creative made for how homeowners actually buy.  Offer & creative testing built for the trades  Radius & ZIP targeting around your trucks  Retargeting that recaptures quote no-shows −52% cost per booked job Local SEO ## Own the map in every neighborhood. The map pack is prime real estate. We get you ranked across your whole service footprint and keep the reviews flowing that hold the spot.  Google Business Profile optimization  Location & service-area landing pages  Automated review generation +214 booked jobs in one quarter Photo — map pack The Metric standard ## Every engagement includes. No tiers that hide the good stuff behind a paywall. These come standard, whichever services you run.   ### A senior operator The person who builds your account is the person who runs it. No junior hand-offs.   ### Revenue & ROAS reporting A live dashboard showing booked jobs and return — never impressions you can't bank.   ### Call tracking on every lead Every call recorded and attributed, so we know which dollar booked which job.   ### Weekly check-ins A standing call to review numbers and decide next moves together — not a monthly PDF.   ### No long contracts Month-to-month after the first 90 days. We earn the renewal with results.   ### Full transparency You own every account, every asset, every data point. Always. Questions ## The honest answers. How much does it cost? A flat monthly management fee plus your ad budget — no percentage-of-spend games that reward us for spending more of your money. We'll quote a fee on the growth call once we've seen your market and goals. Is there a long contract? We ask for an initial 90 days — enough time to build, launch and let the data prove out — then it's month-to-month. We'd rather earn the renewal than trap you in one. Which trades do you work with? HVAC, plumbing, roofing, remodeling and electrical, primarily. Home services is all we do, so you skip the learning curve and start from day-one expertise in how your customers actually buy. Do I have to use all six services? No. Most clients start with one or two channels where the opportunity is clearest, then expand as the numbers justify it. The tracking layer is the one thing we always insist on — without it, none of the rest is measurable. How fast will I see results? Paid channels can book jobs within the first couple of weeks. Local SEO compounds over a few months. We set realistic milestones in the audit so you know what "working" looks like at 30, 60 and 90 days. Who actually does the work? A senior operator — the same person on your weekly call. We keep the client roster deliberately small (around 12) so nobody's account is on autopilot. ## See what we'd run for you. Book a 30-minute growth call. We'll audit your current spend and map the exact channels that'll book you more jobs — no pitch, no obligation. [Book a growth call](mailto:hello@metric.agency) or email hello@metric.agency metric Marketing you can measure. Performance marketing for home-service businesses across the U.S. Services [Google Ads & LSAs](https://metricrevenue.com/services#services) [Meta & Paid Social](https://metricrevenue.com/services#services) [Local SEO](https://metricrevenue.com/services#services) [Landing Pages & CRO](https://metricrevenue.com/services#services) Company [Approach](https://metricrevenue.com/services#approach) [Results](https://metricrevenue.com/services#results) [Contact](https://metricrevenue.com/services#contact) Get in touch [hello@metricrevenue.com](mailto:hello@metric.agency) (765) 541-3197 metricrevenue.com © 2026 Metric. All rights reserved. [Privacy](https://metricrevenue.com/services#top) [Terms](https://metricrevenue.com/services#top) [Back to top ↑](https://metricrevenue.com/services#top)